Scaffolding

Anchoring Errors, Pipsqueak Articles, Scaffolding

Hacking Weight-loss with Brain Science

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Fat women dancing chapter divider

Financial rewards for weight-loss and exercise work…but only if you take the money away at the end for non-performance. Rewards are just not as effective as punishments! [Study: Framing Financial Incentives to Increase Physical Activity Among Overweight and Obese Adults: A Randomized, Controlled Trial] This result is, of course, very consistent with Dr. Daniel Kahneman’s work in behavioral economics, memory, and our perception of happiness. One of the key points is how we assign value on items that we already owe versus those that we are considering acquiring. Consider your house (if you own one) or your car. Would you sell it for the same amount of money as you would be willing to buy it for? The answer is no! We value what we own far more than other people’s stuff. Our reaction to ownership is emotional. Mathematics of equivalence just doesn’t penetrate how we feel through to our judgement. Consider the following social incentive program: At the start of my weight-loss program, I get $50 to lose 10 pounds over a 6 months period. At the end of that time period, I only lose 4 pounds. I have to give back $30 — that’s the deal, right? I…

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Anchoring Errors, Conceptual Design, Interaction Design, Interface Design, Mirroring Errors, Pipsqueak Articles, Product Design Strategy, Scaffolding

Thoughts on An Event Apart San Francisco

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AnEventApart Logo

We just returned from An Event Apart San Francisco and I am trying to put down notes and ideas while they are fresh in my mind. It was three full intense days of information — some great, some good, some not so much. But overall, it was a valuable experience (and they do conference right — great food, comfortable location, endless supply of coffee and sugar). My take is always unique — I overheard some people who were ecstatic over the presentations that I felt were completely off — but I have been in the business for over three decades now and I want ideas that are new to me. So here are my notes from the presentations. “The Fault, Dear Brutus (or: Career Advice From a Cranky Old Man)” by Jeffrey Zeldman A lot of what Jeffery spoke about resonated strongly: the need to force ourselves to get rid of disdain for our clients that just “don’t get it” — mutual respect is the foundation of designer-client relationship in conversation about design, focus on purpose and use and stay away from esthetics — every person has their own sometimes, people (clients, bosses) are incapable of seeing our growth as…

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Conceptual Design, Pipsqueak Articles, Product Design Strategy, Scaffolding

Mapping the Wisdom of the City

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Sage Assembly 2015

One of the events at the Sage Assembly in Paris this year was the group design sessions to try to solve “problems of the city” after the Charley attack. Paris is still in shock and the city is trying to do something to heal itself. My group, led by Arno Klein of Sage Bionetworks, was charged with finding ways of using crowdmapping to help find some interesting solutions. This was a complete blue sky session. And our ideas were presented by Arno at the Hotel De Ville in Paris. Here are my prep notes for this event. Cities generate an enormous amounts of data: parking tickets data; water consumption data; number of riders using public transportation per hour per location; etc. But most of the data stays locked within isolated databases inside frequently competitive city departments. There are several cities that are trying solve the data silos problem. Palo Alto, CA, created a city API and open-sourced all city data to allow its citizens to discover problems and develop novel solutions. One of the prevailing problems, even after the break down of data silos, is that the data is not normalized, making it very difficult to manipulate. Data normalization can…

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Conceptual Design, Pipsqueak Articles, Product Design Strategy, Scaffolding

2015 Paris Sage Assembly Summary Slides

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Institut Pasteur Sage Illustration

In 2015, the first Sage Assembly was held at the Institute Pasteur in Paris: http://sagebase.org/paris-assembly-2015-april/ Below are my slides from the last day’s concluding remarks. 1. Let me start by saying what an amazing experience the last few days have been. Interesting ideas, great people, innovative solutions all came together here, in Paris. Thank you institute of Pasture for being such wonderful hosts. 2. And of course none of this would have happened if not for one man, one American in Paris, Steven Friend. Thank you for working so hard to change the world, Steven! 3. And all of us! Don’t we group well? But there are still some obvious empty pins on this map. The World-wide Sage Community has room to grow! So let me come straight to my topic — how do we create systems that help us change the world? How do we design and foster supports , scaffolds that make open data initiatives possible? Well, I believe we have to start by understanding the people and communities in which they work. And we need to think about how change propagates… 4. Change can be sparked by a single individual and then move all the way up…

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Background Knowledge, Background Knowledge Errors, Conceptual Design, Cultural Bias, Cultural Differences, Interface Design, Mirroring Errors, Perception, Perceptual Focus Errors, Pipsqueak Articles, Product Design Strategy, Scaffolding

We Are the Magicians

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Maximilien Luce, Morning, Interior, 1890, using pointillist technique

We all make magic every day. Don’t think so? Then consider this, we conjure up complete worlds of information with a mere suggestion, just a bit of outline, a stroke or two, a few words, a spatter of color, a dash of melody. We literally make grand visions from just a trickle of data. This is true for those who design and those who consume information. Let’s first explore our ability to comprehend very incomplete information. Take pointillism — an art movement (technique) that required artists to create images using points of pure color — why are we able to “see” the complete image from a mere collection of dots? With just a collection of colored dots, we are all able to imagine the mood, understand the story, visualize the universe behind this painting. You can say: “well, the artist was great at using dots.” But it is not just dots that we are good at. We reconstruct our reality from little bits of incomplete data all day every day of our lives. Consider the tone of voice of the person who answered the phone — you can easily tell the mood and even guess at the personality of that…

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Anchoring Errors, Background Knowledge, Background Knowledge Errors, Causal Net Problems, Cognitive Blindness, Conceptual Design, Cultural Bias, Cultural Differences, Diagnostic Errors, Errors, Interaction Design, Mental Model Traps, Metaphor Mistakes, Mirroring Errors, Misapplication of Problem Solving Strategies, Perceptual Blindness, Perceptual Focus Errors, Pipsqueak Articles, Reference, Scaffolding

Review eBook: Affordances and Design

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Manches a Gigots

Victor Kaptelinin, a Professor at the Department of Information Science and Media Studies, University of Bergen, Norway, and the Department of Informatics, Umeaa University, Sweden, just published an eBook with Interaction Design Foundation: “Affordances and Design.” I was asked to write a review of this book and provide some insights into using affordances in interaction design and HCI. Let me start by providing the definition of affordance as given by Donald Norman: In his eBook, Victor Kaptelinin provides the history of the idea of affordance from its initial introduction by James Gibson in 1977 to the present day. The eBook’s bibliography and reference section is a great place to start the exploration of this topic for anyone new to these ideas. Unfortunately, the book doesn’t help much if an individual is looking for some guidance on how to apply these ideas in practical situations during interaction design or HCI design. For clarity’s sake, allow me to give a very brief explanation of affordances, from their roots to the present time. When James Gibson first introduced the concept of affordances, he focused on physical environment — what actions are possible? And the set of these action were invariable — just because…

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Conceptual Design, Cultural Differences, Interaction Design, Interface Design, Product Design Strategy, Reference, Scaffolding

Design for Social Good

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Social engineering is way of designing products and situations which actively encourage people to behave in a desired way — Nudging for Good. EDF Challenge “Sharing energy in the city, 2030” seems an ideal circumstance for social engineering for the greater social good. The basic question is how do we as designers find ways to incentivize individuals to save energy? How do we make a bit of personal sacrifice an attractive option for most? How do we “nudge” people to behave in a socially responsible ways when it comes to energy use? First, it makes sense to break up the problem into several user categories: personal energy sharing, family sharing, neighborhood or community sharing, city or village sharing. At each level we expand the circle to involve more and more individuals, and so we need a different approach for each category. Each category has a set of pressure points on which social engineers can apply pressure to achieve the desired changes. Once we identify the user groups targeted for “nudging”, game theory can be used to find the most attractive options. While there are numerous strategies that can be borrowed from game theory to incentivize the desired energy sharing behavior,…

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