Explaining SEO to Clients

I’ve been in meetings where SEO was thrown around like some magic power word — feel like you need to make your arguments stronger? Just say the word!

So it’s good that Google made a nice, unthreatening video (note the pink tee-shirt) explaining its position on SEO — “It’s not spam!” — (good to know), that can be shown to clients. Google’s authority on this matter helps alleviate some of the clients’ fears and makes developers’ job a bit easier…

Enjoy: